KNOX SCHOOL
We created several videos for recruiting students.
Then we added our new Video Navigation elements through which students and staff walk onto web pages and direct viewers to specific items on the site. This unusual feature captures viewers’ attention and they remain on the site longer.
“How long did the prospects stay on your site?” Studies show that visitors spend no more than 30 seconds browsing a website. If you don’t capture their attention within that time frame, you may lose valuable sales. With Video Navigation, they will stay long enough to view items you want them to see. This should cut through the clutter a website built for multiple viewers has.
SWEET BRIAR
Our award-winning production has redefined capital
fund-raising methods. It is essentially a case statement
presented in live action. Within the space of a few
minutes, a prospective donor sees the past, present
and future of an institution pass in living color.
The impact of this visual message cannot be matched
by the printed word or even the most eloquent presenter.
Included here are two clips from the production which
show how we put their president in the proposed new
buildings. One segment also demonstrates our donor
personalization technique.
DARTMOUTH
This production was made for Dartmouth Athletics
to use in national recruitment, but it has numerous
admissions and development possibilities. It can be
shown in a wide variety of formats. In addition to the web,
it can be presented on an iPod or Smart Phone, as
examples. It can also be placed on a USB Flash Drive in
different shapes, which can be inserted into a computer
for viewing. This is a great hand-out item.